Introducing Fathomer: The AI Research Agent for Analyzing Open-Ended Data in Fathom
Meet Fathomer, Fathom’s AI research agent built for market researchers and insights teams. Analyze open-ended survey responses, verbatims, and multi-wave data with transparency, accuracy, and speed. Turn coded data into actionable insights, cross-survey analysis, and report-ready findings—all within Fathom.
Open ended charts now in brand colors
You can now customize your chart colors in Fathom. This release ensures your open ended data visualization is on band, whether in the Fathom dashboard or when you export charts, further streamlining your the reporting of your open-ended data analysis.
Fathom supports thematic coding and open ended analysis in 193 languages
Fathom now supports thematic coding and open ended analysis from 193 languages, with in line translation.
Fathom Achieves SOC 2 Type II Certification | Data You Can Trust
We’re proud to share that Fathom is now SOC 2 Type II certified, providing confidence for market research and customer insights teams processing open ended data.
Which Fathom Token Is Right for You? Choosing the Right AI Assist for your Thematic Coding Workflow
Fathom’s human-in-the-loop text analytics delivers the highest quality thematic coding in the industry. But are you Magic or Pro? Both save you time and money. Both produce powerful results.
Feature Release: Theme Engine 2.0
This release gives you even more control to customize and refine your open-ended code frames and thematic coding in Fathom. Now you can easily make refinements at any stage, giving you absolute transparency and final control.
How to Ask Open-Ended Questions that Answer “the Why” (hint: ask a “What”)
If you're struggling to get detailed customer feedback or rich verbatim responses that answer “the why”, the challenge may be in how you phrase your questions. Here’s how to fix that!
Feature Release: Saved and Persistent Custom Segments
Analyzing segments of coded-open-ended data is more delightful and powerful than ever in Fathom! Check out the new features to create and save Custom Segments in the platform.
Unlocking the Value of NPS & CSAT:
In this FAQ, we’ll show you how to design, write, and analyze open-ended follow up questions for NPS and CSAT surveys, to maximize the value of your feedback.